Facebook CEO Mark Zuckerberg’s Keynote at F8 2017 Conference (Full Transcript)

We’ve been piloting this program for a little under a year now and actually the response has been tremendous. So I’d encourage anyone that is excited about Developer Circles to head to our developer website now and find a local community group to join right now.

So as mentioned, the other part of what we’ve been investing in this community has been through products. One long-term goal that we all have is to make sure that we are touching every consumer facing business out there in the world, which has required us to actually rethink what the definition of a developer could be.

These days more and more non-technical types, be it a musician, an NGO, an artist, a marketer, a business owner, are finding value in our products and using them to fuel their ambition. These folks too are multipliers and these folks too are part of this community. For example, Ryan Leslie is using our Messenger platform. As an independent music artist, Grammy nominated, Ryan’s ambition is to create a more supportive community of his fans. I met Ryan in 2015 when he was building SuperPhone, which is an intelligence platform that surfaces the most valuable conversations that he’s having with his fans. Since going independent and since leveraging technology like the Messenger platform, his fans have supported him in a way that — they’ve donated over — $3 million to him in direct support. Ryan is a multiplier in making it happen.

There’s also Chisenga Muyoya who is using our Free Basics platform. Chisenga’s ambition was to create a safer community for women across Zambia. In 2014 when I met her and her team at BongoHive Tech Hub in Lusaka, they were just watching WRAPP, an application to help Zambians understand women’s rights. That year, they launched in our Free Basics platform making their application available to millions of people across the world who have historically been unconnected to the Internet. Chisenga too is a multiplier.

Then there’s Josemando Sobral who is using – essentially, I say is, all of our platforms. As a co-founder of Colab, a Brazilian app dedicated to connect people with their cities, his ambition was all about creating a better civically engaged community. When I first met their team in 2014, they were just getting started. Since then they’ve used log-in, they’re building with React, they built a bot for messenger, they’ve even built on the Free Basics platform. And now their application is being used by over 100 cities. Josemando too is a multiplier.

And last but not least, twenty-one year old Saif Ahmed who’s using our Messenger platform. Based in Egypt, Saif’s ambition was all about creating a more informed community of faith by sharing personalized daily devotions. He recently launched Azkarbot as a bot for Messenger and already today he’s reaching over 650,000 people every single day with a daily devotion across the Messenger platform. Saif too is a multiplier.

Each of these stories demonstrate the multiplied impact that can happen if we’re actually investing in each other appropriately and building the right tools for each other. Let’s look at a few more examples of multipliers who are using our latest technology and our latest products.

Starting with Identity, now as you all know and I think Mark made clear there’s been some tension over the last few weeks of who truly own the F8 hashtag, right? So just for the purpose of these next few slides, I am going to ask everyone to refer to the movie THE FATE OF THE FURIOUS as the other F8. In all seriousness as you can see from the other F8’s fans on Facebook, it’s a very vibrant community of movie lovers across our family of applications. And Fandango, a business that allows movie lovers to discover and then also buy movie tickets has been using our identity platform for a number of years to connect with people across all their different experiences.

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Just this past Sunday, I got the opportunity to see the other F8 with my brother and my sister, we talked about it on Messenger, I found the movie times via the Fandango bot on Messenger. I bought the tickets via the Fandango website and I got the tickets delivered on my app. When we want to help businesses like Fandango maintain those critical conversations relationships across all of our different product experiences and channels. So beginning today we’re making it easier for you to connect with people across apps and across bots on Messenger so that you can have a singular conversation with those critical, critical connections.

In addition, to be able to make sure that you can connect with people across your different experiences, we want to make sure that you can understand people across your experiences. So this past February when I was traveling in Ghana, I met a data savvy start-up called Asoriba. Asoriba has built a CMS, a church management system, and they can help churches better understand their congregation. And when I asked the team, given all the different opportunities that exist for you right now across the African continent, why are you spending time investing in Churches? Nana, their CEO quickly replied to me: “When you help the church, you help the community.” When he said that I immediately knew that they were multipliers. It’s been incredible to see them in their journey over the course of the last couple months where they have now built a stronger and more supportive community based on faith of 1000 churches and 90,000 church members across the African continent and across the United States.

Two years ago, at F8 we stepped up on this stage and we gave you a powerful tool for analytics for your apps. Over the years we’ve invested in making it more robust omni-channel solution that now includes support for Facebook Pages, include support for offline conversions.

Today we’re pleased to announce all these tools and all these offerings under one new name Facebook Analytics. The newest feature to Facebook Analytics is Automated Insights, which is a simple way to have your daily data driven decisions made for you. Try to say that four times fast. Combining sophisticated machine learning and artificial intelligence with our expertise in growth, Automated Insights will identify trends, abnormalities, opportunities and surface them to you automatically in our ranks feed so you can make decisions on.

And speaking of decision making, it was an F8 decision that I made a couple years ago that changed my approach to fitness. Now despite what Mark may have said on stage a little bit earlier, it wasn’t until about six years ago that I actually identified myself as a runner, right? And still then I was strictly a basketball player, which meant I ran no more than 94 feet in one direction and 50 in the other direction, right? The decision that I made the dog food, the social Nike plus run club app that year is what turned me a non-runner into a runner, and likely many others, because since that F8 2011, that app has been downloaded more than 58 million times across the world. Nike too is a multiplier that’s part of this community and they’ve done a great job of building a more inclusive community of global runners. They recently integrated our newest product the Places Graph which gives them free access to the same location data that’s powering Facebook, Instagram, and Messenger. Our belief is simple as that, when you can build a digital experience based on people’s real world context, it’s only a matter of time before support of offline communities get formed, like the folks that are having a great time in this photo. Big shout out to the latest of Road Warriors who is a running community made up mainly of entrepreneurs and techies who let us last year run with them in Nigeria one morning.

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And as we move into the future we continue to believe that building more payments products actually will spark the multiplier effect from this community — whether it’s walking into a movie theater to watch the other F8, or walking into a sports store or walking into a church we actually think that everyone has the ability to execute a payment transaction with a simple scan of a parametric messenger code. David will come on here and talk a little bit more about this in a minute.

But that’s it. Over the past decade, F8 has grown a lot, right? We’ve gone from just one venue, we’ve gone from having just one platform, I’m pretty sure we’ve gone from having just one menu item on the food menu. But more important than what we’ve actually outgrown is actually who we’ve grown with, and that’s this community that I’m looking at right now. You know, when I look back on the last ten years and what we’ve done together, I can’t help but be optimistic about the future. You guys have entertained people, you’ve made fitness fun, you make communities safer for women around the world. You’ve built more civically engaged communities and on and on and on and on — all of these are great examples of the multiplier effect that I spoke about earlier. And what happens when we find the right ways to invest in one another and to build together, that’s the only way we’re going to build things of consequence.

Before I leave, I was flipping through some old F8 photos and looked at and found kind of the F8 package from 2007 and there was a quote in there that stuck out to me that I think is relevant for today as we look towards the next ten years together, it simply said, “Now is the time to build and go beyond whatever has been possible.”