Nike (NKE) Q1 2015 Earnings Results Conference Call Transcript

Kelley Hall: Operator, we have time for one more question.

Operator: The next question comes from David Weiner with Deutsche Bank.

David Weiner – Analyst, Deutsche Bank

I wanted to ask about the North American running business. I think you gave some color on some of the footwear and apparel SKUs, products that did well. But I was wondering if you could dig a little bit deeper into the consumer and kind of what are they looking for in product, and if that’s changing at all as we go into the holidays. And then also, I’m not sure if you gave a performance number for how North American run did, but if you could, that would be great.

Trevor Edwards: Yes, around running, obviously running is our heritage, and it’s obviously our largest performance category. And we continue to see great growth in our running business. In fact, the running business grew double digits this year on top of double digits last year. So it certainly is still driving.

What we’re seeing in the category of running, certainly around runners, we’re obviously seeing the women’s business grow at a great clip. So we’re seeing strong growth among the women’s business, but also amongst the premium business. So that consumer continues to want more dimension, I would say. And also, we’re seeing great things like focus on technology and certainly the focus on color. And all those things are starting to drive that marketplace.

The other part to the running business is also the apparel. We’re seeing a great growth around premium apparel in running. Now, the one area that, again, we continue to see opportunity for us is strengthening our product line, certainly around the more lower price points. And this is what Mark always speaks about, the complete offense. And this is the opportunity where we can really focus in more around our core business and really make sure that we strengthen that.

But all in all, the running business is still strong. And we obviously can see the pipeline that’s going to be coming, so we feel very confident about the continuation of driving the running business in North America.

Don Blair: And unfortunately, we do not give category level information for our geographies.

Kelley Hall: Okay, well, thank you everyone for joining us, and we will look forward to talking to you at the end of next quarter.


This concludes today’s conference call. You may now disconnect.


Pages: First | ← Previous | ... | 8 | 9 |10 | Last | Single Page View

By Pangambam S

I have been a Transcriber and Editor in the transcription industry for the past 15 years. Now I transcribe and edit at If you have any questions or suggestions, please do let me know. And please do share this post if you liked it and help you in any way.

Leave a Reply