The First Secret of Great Design: Tony Fadell (Full Transcript)

We all saw the world more clearly when we saw it for the first time, before a lifetime of habits got in the way. Our challenge is to get back there, to feel that frustration, to see those little details, to look broader, look closer, and to think younger so we can stay beginners.

It’s not easy. It requires us pushing back against one of the most basic ways we make sense of the world. But if we do, we could do some pretty amazing things.

For me, hopefully, that’s better product design. For you, that could mean something else, something powerful. Our challenge is to wake up each day and say, “How can I experience the world better?”

And if we do, maybe, just maybe, we can get rid of these dumb little stickers.

Thank you very much.

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