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Home » Nathan Schmitt: The 50/50 Rule at TEDxConcordiaUPortland (Full Transcript)

Nathan Schmitt: The 50/50 Rule at TEDxConcordiaUPortland (Full Transcript)

Nathan Schmitt – TRANSCRIPT

Through the last several years, I’ve asked myself: How do average people change into notified people in their professions? With this question I interviewed entrepreneurs, CEOs, doctors, physicians, and I’ve come to realize that people tend to be most successfully changed with information learned and information experienced. It’s a 50/50 model. Let me explain to you my 50/50 rule.

We live in a society in which information is everywhere. Everywhere we turn somebody is trying to inform us about something. We live in a society of cell phones which turn them on, we can update our Facebook status. We live in a society of which there’s websites, blogs, Wikipedia, search engines like Google, we can enter anything we want to know about, and we’ll get an answer.

Yesterday, as I was on my way home from work, I picked up a couple of magazines just off the shelf from the local grocery store. Information like GQ, explaining how peach goes awesome with grey. Other magazines like Discovery, basically explaining to us new scientific innovations. In this one there’s an update, talking about the upside to a population boom. It’s interesting. See how that works out.

Here’s another one, “Starting your own business.” So, apparently, if I read this magazine, I will understand every key aspect of starting my own business. I’m honestly probably going to take this to a couple of my business professors and explain to them that we don’t need 600 paged textbooks. I mean, I can do it right here! Also, as a business major, I guess that I don’t necessarily need to have a business degree in order to be successful. Thanks a lot, Steve Jobs!

We have all of this information pouring into our heads. You would think that with all this information we would be one of the most led or one of the most successful, young generations of our times.