Helena Norberg-Hodge is founder and director of Local Futures, previously known as the International Society for Ecology and Culture (ISEC). Here is the full transcript of Helena’s TEDx Talk titled ‘The Economics of Happiness’ at TEDxEQCHCH conference.
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Helena Norberg-Hodge – Founder and Director of Local Futures
I am very happy to come after Christie Walk because what I have to say is very similar. As we all know, everything from global warming to the global financial crisis is telling us that we need a fundamental change in society. And I am going to be arguing that for all of us around the world, the highest priority, the most urgent issue is fundamental change to the economy. And from my point of view, the change that we need to make is shifting away from globalizing to localizing economic activity.
Localization is a solution multiplier that offers a systemic, far-reaching alternative to corporate capitalism, as well as communism. It’s a way of dramatically reducing CO2 emissions, energy consumption of all kind, and waste. At the same time, as adapting economic activity, localizing economic activity, can restore biodiversity as well as cultural diversity. It’s a way of creating meaningful and secure jobs for the entire global population, and perhaps the most important of all, because it is about rebuilding the fabric of connection, the fabric of community between people, and between people and their local environment: it’s the economics of happiness.
I first had my eyes open to this, I was forced to see this connection between the economy out there and our inner well being, our happiness, when I was thrown into a situation on the Tibetan Plateau, in Ladakh, called Little Tibet, about 35 years ago. This area had been sealed off from the outside world, and it was suddenly thrown open to the outside world, to the outside economy. And I saw with my own eyes how subsidized food, coming in on subsidized roads, running on subsidized fuel, how that food and other goods brought in from thousands of miles away destroyed the local market. And almost overnight, this led to unemployment, this in turn, led to friction between people who lived peacefully side by side for generations. After a decade, Buddhists and Muslims in Ladakh were literally killing each other.
I also worked in Bhutan between ’84 and ’89, and I saw exactly the same pattern there. There, it was Buddhists and Hindus who were killing each other. So, I became very motivated to try to bring this message out to the rest of the world. I started speaking and writing about it, and in the process, I’ve come in contact with economists, environmentalists, anthropologists, people from every continent who are basically saying the story of our country, of our place is very similar to the story of Ladakh.
What we have seen is that worldwide there is a trend towards a split between government and the interest of their people, and that governments are pursuing an economic model that is simply outdated, that has been carried far too far. It’s a model that says: more trade, more production for export, and more foreign investment. That’s the formula for creating prosperity. This formula is not working.