How to Get Your Brain to Focus: Chris Bailey (Full Transcript)

 “If there’s one thing that I have found to be true after doing this deep dive into this world on how we focus, it’s that the state of our attention is what determines the state of our lives.” – Chris Bailey

In this talk at TEDxManchester, Chris Bailey, author of the recent book Hyperfocus, talks about how our ability to focus is the key to productivity, creativity, and living a meaningful life.

Following is the full transcript of this talk titled “How to Get Your Brain to Focus”.

 

Chris Bailey – Author

A few years ago, I began to observe something in my own behavior that made me a bit uncomfortable. And that was that from the moment that I woke up to the morning — to the end of the day, my life was a series of screens.

I started the day with the thing that woke me up first thing in the morning: my phone. And so I sat there in bed, watching various cooking videos on Instagram and bouncing around between a bunch of different applications.

But then it was time to get out of bed and cook breakfast. And so the thing that I focused then on, in addition to the omelette in the pan, was the iPad that was right next to the oven and then it was time to do some work. And so I went to a different screen which was attached to another screen itself, all the while this little devil on my wrist was tapping and beeping and blooping and distracting me as I was trying to get important stuff done.

But there was one particular offender out of all of these different devices that I wasted more time on than anything else. That was this dastardly thing: my phone. I could spend hours on this thing every single day.

And so I decided to essentially for all intents and purposes get rid of the thing for a month. As an experiment, I thought I’m going to live on this thing for just 30 minutes every single day at a maximum. And so this is the amount of time I have for maps. This is the amount of time to call my mother. This is the amount of time that I have for everything that I could possibly want to do: to listen to music; to listen to podcasts.

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And I observed what happened during this time.

It took about a week to adjust downward into a new lower level of stimulation. But once I did, I noticed that three curious things began to happen.

First, my attention span grew. It was like I could focus on things, not effortlessly but with much more ease than I could before this experiment started.

In addition to this, though, as I was going about the world and especially when my mind wandered a bit, I had more ideas that my mind arrived at. And on top of this, I had more plans and thoughts about the future. Getting rid of one simple device led to these three effects.

Why?

Noticing this a few years back led me on this long journey to get to the bottom of what it takes to focus in a world of distraction. I pored over hundreds of research papers from front to back in my office. I don’t know if you’ve ever watched one of those crime shows where somebody’s solving a murder and so they have this big bristol board and there’s string attached to papers attached to memos attached to newspaper clippings. This is like what the state of my office was.

I flew out to meet experts around the world who study focus. I conducted more experiments on myself, and tell the point. I had 25,000 words of research notes about why this is the case.

How does technology influence our attention and our ability to focus?

I want to start with the attention spans that we have. This is how we pay attention to the world around us and how much control we have over our focus.

The research around this particular area is fascinating. It turns out that when we too work in front of a computer especially when our phone is nearby, we focus on one thing for just 40 seconds before we switch to doing something else. And when we have things like slack open as we’re doing some work, this lowers to 35 seconds.

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But the reason that this is the case is not what we might think after looking at the research. We think the problem is that our brains are distracted.

But after looking at the research, this is what I’ve come to know as a symptom for the deeper problem which runs much more deeply; it’s the root cause of this distraction. It’s not that we’re distracted; it’s that our brains are over stimulated. It’s that we crave distraction in the first place. Our brains love these tiny little nuggets of information and social media and email and these things that we do over the course of the day.

NOVELTY BIAS

There’s even a mechanism in our mind called the novelty bias by which our mind rewards us with a hit of dopamine, one of those wonderful pleasure chemicals, the same one that we get when we eat and order a whole medium pizza from Domino’s, the same one that we get when we make love. We get that same stimulation when we check Facebook. We get this dopamine coursing through our mind. And so we not only crave distraction but our mind rewards us for seeking out and finding distraction in the first place.

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