Imagination: It’s Not What You Think. It’s How You Think by Charles Faulkner (Transcript)

Charles Faulkner at TEDxIIT

Here is the full transcript of neuro-linguistic expert Charles Faulkner’s talk titled “Imagination: It’s Not What You Think. It’s How You Think” at TEDxIIT conference.

Charles Faulkner – Author of Success Mastery with NLP

This idea is at least 275 years old. But moreover, it has been rediscovered at least 50 times that I can find, often found in fields and by people who would be very famous if I were to mention them.

And they all call it something different, but I don’t think that’s why the idea is unknown. I think it’s unknown because it goes against our cultural ideals, our personal experience and the way the brain works.


That imagination isn’t what we think, it’s how we think.

Now, I’d like to go to the originators of this, and that would be David Hume and Immanuel Kant, who noted that the imagination is situated between our perceptions and our understanding.

As Kant wrote in 1780, that we do not see the world the way it is; we see the world according to our instruments. This also could have been a quote from Daniel Kahneman’s best-selling book, “Thinking Fast and Slow,” in 2011. Which kind of gives you an idea of where we are with this.

Well, first, most people wouldn’t disagree with that. They’ll go, “Yeah, of course, I don’t see as well as an eagle. I don’t hear or smell as well as my dog does.”

Our perceptions are limited. But Kant and Kahneman are saying something much more important. They’re saying that our instruments of perception, our instruments of understanding are such that some things are going to be easy for us to perceive and understand, some of them a little bit difficult, and some of them are going to be impossible.

ALSO READ:   The Search for Planet 9: Dr. Renu Malhotra at TEDxPortland (Transcript)

It means the universe around us is hidden in plain sight; we can’t see it. And this might raise some disagreement because you can see me standing up here, I can see you, we’re in this room, and that’s reality, right?

That’s what is real. And yet most of you, I’m sure, know about Piaget and his experiments in which he would find out that young children saw a different world. He would take a glass of water, and he’d take a container, and he’d pour the water into it, and then he’d ask the small child, “Which one has more?”

And the child would point at this one and go, “Well, this one has more because it’s higher.” And of course, higher is more, and as we all know, more is better.

There were other experiments that are not as well-known. One of them involved a ball, and it’s on a string. And if you spin it around and let it go, my question to you, “Will it go straight or will it curve or will it do something else?”

Think about that because we’re going to try it.

Now, it’s Styrofoam, so mostly safe. So, did it curve or did it go straight?

Now, if you saw it curve, you’re actually in good company. Leonardo da Vinci saw it curve. Galileo, in his experiments, saw it go straight, and repeated that. And I’m afraid that’s what the physics is.

The thing is that: Why would we not see it that way?

Well, it turns out in the cognitive sciences, we can see things we already know and won’t see things that we don’t know.

Now, how does that square with reality? If you were able to see them, the cards are the wrong colors. This is an homage to Jerome Bruner who found that if it looks like a duck, if it sounds like a duck, it’s probably a duck.

ALSO READ:   Saba Safdar: Everything You Always Wanted to Know About Culture (Transcript)

Pages: First |1 | ... | | Last | View Full Transcript

Scroll to Top